Maersk / Upside World Miniature

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Miniature set of imaginary Upside world, which represents a metaphorical universe of perfect logistics in a style of retrofuturism.
This miniature was made using forced perspective, scale range varies from 1:64 at the front area to 1:128 at the rear.

Maersk “Discover the Upside”

Agency: &CO.

Production: Somesuch

Directed by: CC Wade

DOP: Stephane Fontaine

Production Designer: Volodymyr Radlinsky

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